| Home Page : Archive News : October 2014 News : Tablets, cars drive AT&T wireless gains_not phones | |
Tablets, cars drive AT&T wireless gains_not phones | |
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October 23, 2014 Also, AT&T is trying to wean customers off equipment subsidies and shift them toward installment plans in which they ultimately pay full price for a phone— $650 for an iPhone 6, for instance, compared with $200 under subsidy pricing. That shift means it books less service revenue in the short term, as the company offers monthly discounts of $15 or $25 per phone. Source: http://www.cnbc.com/id/102112071 |
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